The Agency Hack Adds Newks Eatery to Client Roster

The Agency Hack announced Newks Eatery as a new client on March 4, 2026. The fast-casual restaurant chain joins the Dallas-based independent shop's portfolio.

Newks operates locations across the southern United States, specializing in sandwiches, soups, salads, and pizzas. The brand positions itself in the premium fast-casual segment, competing with chains like Panera and McAlister's.

The Agency Hack disclosed the win through social media, with coverage from AdChatDFW. Neither party released details on scope of work, campaign focus, or account size.

The shop has built its book of business targeting mid-market brands in food, retail, and hospitality. Previous clients include regional restaurant groups and consumer-facing service brands.

Newks Eatery operates roughly 120 locations across 16 states, with concentration in Texas, Mississippi, and Tennessee. The chain was founded in 2004 and is headquartered in Jackson, Mississippi.

The Agency Hack did not specify whether the relationship involves creative, media, digital, or integrated services. No launch timeline or campaign details were announced.

This marks another restaurant account for the independent sector. Fast-casual brands have increasingly briefed smaller shops for regional and digital-first work, particularly where speed and localized execution matter more than national media scale.